How can you, as a Realtor, help buyers visualize a home they might love, but can’t yet walk through to
Marcie Geffner is an award-winning freelance reporter, book editor and blogger whose work has been published by a long list of financial, mortgage and banking websites, trade magazines and newspapers.
She holds a bachelor’s degree in English with high honors from UCLA and a master's degree in business administration (MBA) from Pepperdine University and has completed advanced novel-writing courses at the UCLA Extension Writers’ Program. She is a second-generation native and lifelong resident of Los Angeles.
Builder Sales Office Etiquette for Realtors
Knowing some basic builder etiquette when touring new homes can help strengthen your relationship with a builder and foster a
How to Help Your Buyers Price a New Home
There are many factors that go into new-home pricing that you may be unaware of. Realtors know how to use
How to Match Buyers to Newly Built Homes They’ll Love
The preferences of the modern homebuyer are often most compatible with new homes and it just takes some basic information
Custom or Production: Which is Right for Your Buyer?
Knowing your clients’ lifestyle and budgetary needs will help you identify if a custom or production home is right for
When Will You Get Paid for a New Home Sale?
Does the timeline for getting paid differ when selling newly built homes? Not quite. Timelines vary from builder to builder
What Builders Want From Brokers
Brokers can offer homebuilders a variety of services that can increase the business’ bottom line. Good relationships between homebuilders and
Seasonality of New Home Construction
If you think the new homes market is subject to extreme seasonality, think again! Though somewhat of a factor, it
Selling Renters on New-Construction Homes
New-construction homes may be in line with what renters appreciate about their current abodes – low maintenance, not having to
Introducing Buyers To New-Construction Homes
Introducing buyers to newly constructed homes might be just the thing they’ve been looking for. Today’s savvy homebuyers often come
New Homes Solve Realtors’ For-Sale Inventory Woes
Having trouble finding the right resale home for your client? Try showing them newly built homes. Realtors in cities throughout
How To Give New-Build Buyers Info They Want
Will the neighborhood be safe and great for evening strolls? How are the schools in the neighborhood? Clients likely have
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