Buyer preferences vary from one client to another and depend in part on the availability of new construction and resales
Michele Lerner is an award-winning freelance writer, editor and author who has been writing about real estate, personal finance and business topics for more than two decades.
She writes for regional, national and international publications in print and online for a variety of audiences including consumers, real estate investors, business owners and real estate professionals.
Her work has appeared in The Washington Post, The Washington Times, Urban Land magazine, NAREIT’s REIT magazine, National Real Estate Investor Magazine and online at Bankrate.com, HSH.com, The Motley Fool, DailyFinance.com, Insurance.com, Fox Business, MSN, Yahoo, Investopedia.com, MoneyCrashers.com, GetRichSlowly.com and in numerous state and local realtor association publications.
A Different Financing Option for Baby Boomer Buyers
As you help your clients look for the right home, have you considered the right financing program? An HECM for
Coughing and Laughing: Keys to Closing a Sale
While Dave Cook, founder of Sales Training On- the-Go and author of How To Be A GREAT Salesperson...by Monday Morning!,
Financing for New Homes: A Primer for Realtors
Financing a newly built home is much the same as financing a resale home, but there are a few differences
Help Your Clients Visualize Their New Home with 3-D Imagery
This 3-D floor plan is designed to help future homebuyers visualize what their new home will look like, something that’s
Why New Homes May be the Answer for Multigenerational Households
When your clients are searching for a home that can accommodate not only their immediate family, but also an aging
The Two-Sided Benefit to New-Home Sales
Selling newly built homes carries with it two benefits: the opportunity to become your client’s buyer agent, as well as
Stay on Top of Latest Trends in New Homes
This great room in the Santa Anita plan by Ashton Woods Homes in Austin, Texas, includes a reading nook near
How Newly Built Homes Offer Health Benefits to Owners
Newly built homes, like Lennar’s Healthy Home pictured here, offers health benefits due to advances in technology and building procedures.
Feng Shui Principles Mesh Easily with Newly Built Homes
The ancient Chinese philosophy of Feng Shui, which uses specific architectural and design elements to produce a harmonious flow of
Questions Real Estate Agents Should Ask Builders
When you meet with a client and a builder, there are specific questions you should ask to help your client
Communication is Key to the New Home Building Process
It’s important that you understand the homebuilding process so that you can answer your clients’ questions and help them throughout
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